" Our Support for Sustainable Development Goals - Arus Liar

Arus Liar is a company which was established not just for business orientation, but also developed to have social responsibilities to the nation and humanity through its corporate social responsibility programs. The programs vary from protecting the nature and environment (Arus Liar Go Green) until task force to help disaster areas are part of it. Since 2008 Arus Liar has been following ISO 26000 (Corporate Social Responsibility) in order to push the company to be sustainable.

For Arus Liar, Corporate Social Responsibility is like a soul in the body as mentioned in the Vision, Mission, Value and Code of Conduct of the company. In doing business, Arus Liar comply to the government rules especially labour law. We also have a Community Development Program around the operation area. At the end we support Sustainable Development Goals (SDGs) especially in SDGs no. 1 No Poverty, 2 Zero Hunger, 3 Good Health and Well-being, 8 Decent Work and Economic Growth, 13 Climate Action, 14 Life Below Water, 15 Life On Land, dan 16 Peace, Justice & Strong Institution.

Community Development

The company’s head office is in Jakarta and there are about 20 staffs in responsible for Sales & Marketing, Administration, HRD and General Affair.

The business operation is in Sukabumi and the company recruits local people and trains them to be capable to give service which met company standard.

When the company started, the area along Citarik River remained in under developed village (IDT) category. It was hard to find local people with good educational background, mostly they were graduated only from Junior high school. Nevertheless, Community Development has already become one of the company’s mission by giving free training and certification to local people to be guide, waitress, housekeeper and security. In addition to skill training, Arus Liar also gave training in special needs for tourism industry like Customer Service, English Language, Computer, First Aid and CPR, Fireman etc. Nowadays Arus Liar hires more than 100 skilled labour at the field and some of them are the first Indonesian Rafting Guide certified from International Rafting Federation as Instructor.

Arus Liar Go Green

Arus Liar encourages employees, partners and customers to volunteer their time to support local community in programs like:

  1. Arus Liar Go Green

The aim of this program is to preserve the nature especially in Arus Liar and Citarik River area. The program consists of:

1.a. Trembesi plantation

Rafting is the most demanding product of Arus Liars’ customers. Rafting is depend on the water supply in Citarik River which comes from Halimun National Park. In one last decade, water level in Citarik seems to be going down year by year. One of the reasons is there are still illegal logging in the upper section of the river. Arus Liar and Kata Hati together with its stakeholders including employees, customers and suppliers and government planted more than 5.000 trembesi along the river since 2009.

Join the humanity frontiers rescue operation in disaster area

This program started when a big flood was coming to Jakarta in 2002 and many people needed to be rescued by rafting boat. Arus Liars’ shareholders found Global Rescue Network and involved in many rescue operation in disaster area in Indonesia.

Beside community volunteering, this is also a corporate philanthropy because all of resources in company like human resources, office, car, equipment and also money have been used by that operation.  Some of the company staffs have special skills which really needed in disaster rescue operation.

Some rescue operations which has been supported by company are:

Rescue Aceh

Frontiers Rescue Operation

2004-2005

Rescue Nias

Frontiers Rescue Operation

2005

Siaga Merapi

Medical & logistic supply

2006

Rescue Jogja & Jateng

Frontiers Rescue Operation

2006

Rescue Gorontalo

Frontiers Rescue Operation

2006

Rescue Pantai Selatan

Frontiers Rescue Operation

2006

Rescue Jakarta

Frontiers Rescue Operation

2007

Sumatra Barat Operation

Emergency Medical Services

2007

Manggarai NTT  Landslide

Distribution school utensils

2007

Pesisir Pantai Barat Sumatra

Frontiers Rescue Operation

2007

Rescue Levina

SAR

2008

Java Flood Rescue Operation

Frontiers Rescue Operation

2008

Situgintung

Emergency Medical Services, Support & rebuilt kindegarden

2009

Tasikmalaya Earthquake

Frontiers Rescue & logistic distribution

2009

Operasi Nias

Emergency Medical Services

2010

Wasior

Logistic distribution

2010

Rescue Jakarta

Evacuation Flood Disaster

2013

Rescue Jakarta

Evacuation Flood Disaster

2014

Rescue Donggala

Education Facilities for Refugee Camp

2018

Rescue Jakarta

Evacuation Flood Disaster

2020

Rescue Bogor & Lebak

Refugee Camp Supporting

2020

Covid-19

Supporting Medical Logistic

2020

West Sulawesi Earthquake Respon

Anti Covid-19 for Volunteer

2021

Rescue Jakarta & Krawang

Evacuation Flood Disaster

2021

Participated in Rafting Sport Development

Arus Liar has been involved to develop Indonesia Whitewater Federation and has been giving support to this NGO since it was founded in 1996. The first chairman of FAJI (Federasi Arung Jeram Indonesia) is Amalia Yunita, one of Arus Liar shareholders. The support to this organisation is also a Corporate Phylantrophy, Arus Liar supports all activities in FAJI including organising and supporting some rafting competition including national selection.  Arus Liar also developed and sponsored Indonesia Rafting team to participate in some World Rafting Championship in Korea, Japan, Netherland and Costarica.

In 2015 FAJI hosted the World Rafting Championship 2015, the biggest even in International Rafting Federation Calendar. This event was succeed and Amalia Yunita play an important part to make this happen. She also active in Rafting and Competition Committee of International Rafting Federation and have already become International Judge Assessor, the highest position in international rafting judge which only one woman involve in the world. Indonesia Rafting Federation again choose he as President for 2017 to 2021 period.